Healthcare Trends 2025: Patient-Centered Experience

Examples include the rise of telemedicine, where patient preferences for convenient, on-demand care led to a 38-fold increase in telehealth use from pre-pandemic baseline to April 2024 (McKinsey & Company, 2024). Retail health clinics like CVS Health’s MinuteClinic saw a 25% increase in visits in 2023, reflecting patient desire for accessible, no-appointment-needed care (CVS Health Annual Report, 2023). Additionally, patient advocacy led to the Hospital Price Transparency Rule (effective 2021) compelling hospitals to provide clear, accessible pricing information (CMS.gov).

Convenience, coupled with technological advancements like AI, IoT, and mobile, is fueling this patient-centric shift, creating new possibilities for personalized, proactive healthcare. Regulatory changes like the 21st Century Cures Act are catching up to patient demands, empowering patients with greater health data access. At the same time, converging healthcare and consumer technology is accelerating, with tech giants like Apple, Google, and Amazon making significant inroads into health services and devices. Patients, increasingly in control of their health journeys, are exploring preventive care, wellness, and holistic health approaches.

This report explores nine critical healthcare trends CapTech already sees shaping 2025, from the expansion of wearables and AI in diagnostics to the integration of blockchain for data security and robotics in surgery. Each underscores the industry’s shift toward a more personalized, connected, and patient-centered future. As technology and healthcare continue to converge, the implications for patients, providers, and payers are profound, promising a future where care is more accessible, effective, and empowering.

As the industry evolves, organizations must invest in scalable and secure solutions to ensure they remain competitive while delivering on patient demands for improved outcomes and experiences.