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CapTech Home Page

Driving Next-Level Sports Experiences

At CapTech, we drive sports experiences forward by changing the stakes, changing the game, and changing what's possible. We work with our clients to leverage powerful data and innovative technology to create next-level experiences and shape the future of sports.

Competition Data & Scoring Platforms

We help our clients harness powerful data and player insights to build platforms that power fan experiences, while reducing complexity and ensuring data consistency.

Sports 360

CapTech develops data-driven customer journeys by capturing and consolidating data from multiple streams to provide personalized content and deliver the ultimate fan experience.

Innovation & Strategy

We’re driving the future of sports through collaboration that fuels modernization and spurs growth, while developing new technologies and solutions to engage customers and elevate the game.

Partnerships

Official Digital Technology Services Agency

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Game-Changing Technology

TMRW Sports Selects CapTech to Build Scoring and Data Platforms for TGL

We are proud to announce that CapTech has been selected to build the scoring and data platforms for TGL, a tech-infused golf league and the first project of TMRW Sports. Our partnership is focused on reimagining hybrid golf with technology and data to enhance the fan experience.

“The CapTech team, from top to bottom, quickly came to understand what we are trying to create and have been in lock step with us the entire time. CapTech has been one of our most-trusted advisors,” said Scott Armstrong, Vice President of Gameplay and Tech Integration, TMRW Sports.


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CapTech Selected as a NASCAR Technology Partner

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The Power of Fan Data: Using Fan Data to Win the Engagement Game

To elevate fan engagement, sports organizations should be fully leveraging their most important asset, fan data.


The more value we feel, the more inclined we are to share our data, which fuels even richer experiences. Comprising metrics such as viewership, attendance, merchandise sales, and social media engagement, organizations can enable personalized experiences and connect with fans on a deeper level. Read more about the transformative power of fan data by clicking the link below.



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Collaborating to Deliver Innovative Programming

Client Success Spotlight

NASCAR collaborated with CapTech, an official NASCAR Technology Partner, to design, develop, and deploy a modernized disaster recovery (DR) cloud data platform.

In eight weeks, CapTech and NASCAR successfully deployed new AWS services using DevOps pipelines, migrated prioritized on-premises databases, and re-routed supporting application traffic resulting in the first set of DR-enabled databases actively operating in the cloud.

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    Elevating the Fan Experience with the Cloud

    CapTech explores the transformative impact of cloud-based technology on the fan experience in the sports industry.


    Download to learn more about how advancements in analytics, machine learning, and real-time data processing, enabled by the cloud, are revolutionizing how fans engage with the game.



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    Introducing the CapTech PinPoint Challenge

    The reimagined CapTech PinPoint Challenge is a digital closest-to-the-pin competition that does away with measuring tapes to create an engaging and interactive new experience.

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    Jon Bradway

    Jon Bradway

    Principal, Sports, Media & Entertainment Lead

    As lead of CapTech's sports practice, Jon partners with leagues, media companies, and technology firms to create the next generation of competition and fan experience.

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    Roberto Castro

    Director, Business Development

    Roberto is responsible for expanding CapTech’s golf and sports practice by connecting sports organizations with technology solutions. Roberto previously spent 9 seasons on the PGA Tour and played collegiately at Georgia Tech.

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    Arjun Baradwaj

    Arjun Baradwaj

    Director, Data & Analytics

    Arjun is a Data & Analytics practice area leader at CapTech, focusing on data strategy and productization. Arjun has worked with several data clients across industries, with extensive experience in the sports space.

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